Digital Marketing Analyst 

Search Engine Optimization (SEO), Content, Social, Email & Event

I’m from Ho Chi Minh City, Vietnam, where I began my career in the advertising industry. My passion for marketing led me to earn a scholarship to pursue a Master’s degree in Brisbane, Australia. After graduating, I moved to Sydney and discovered my focus in digital marketing, particularly Search Engine Optimization (SEO), which became a key part of my career.

After a few years in Sydney, I returned to Vietnam and took on a regional SEO role, managing strategies across 7 Southeast Asian countries. This opportunity allowed me to travel for work and contribute to digital transformation efforts in the region. One of my proudest moments was receiving the “Marketing Magic – Best SEO Delivery” award at IDP Education, competing globally with colleagues from 57 countries.

As my career grew, I realized the importance of an integrated marketing approach. This led me to broaden my expertise into content marketing, social media, email campaigns, and event management. Now in the U.S., I’m excited to begin a new chapter, bringing my international experience to new opportunities in digital marketing.